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A conference on the 2024 Paris Games: behind the scenes of a global brand

On Tuesday 25 June 2024 at , the School will welcome Camille Yvinec, Director of Visual Identity for the Paris 2024 Games, for a conference on the visual elements of the Games and their impact on the Paris 2024 experience. pm

Rennes School of Business is hosting Camille Yvinec, Director of Visual Identity for the Paris 2024 Games, for a webinar on 25 June, starting at 12 pm.
She will be joined by Adilson Borges, Executive Director and Dean of Rennes School of Business, and Camille Imbert, a second-year student of the Bachelor in Management English Track and world BMX champion.

During this discussion, Camille Yvinec will go behind the scenes of the creation of the visual identity of the Games, from the mascots to the pictograms and the official poster.

Come and find out how these innovative visual elements will help shape the unique and memorable experience of the Paris 2024 Games!

Register now!