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标识 Acorn
PUMAPP

Dr. Adilson
BORGES

位置 : Full Professor
部门 : Marketing and Negotiation
国籍 : Brazil, France
与联合国可持续发展目标相关的专业知识：
资格

HDR., Marketing, University Rennes 1, France – 2012
Post-Doc University of California Irvine UCI – United States, 2007
Ph.D., Marketing, University Rennes 1, France – 2002
M.Sc. Marketing, Rio Grande do Sul University, Brazil,
Master Econometrics, UFRGS, Brazil, 1995
Bachelor Economics, UFRGS, Brazil, 1993

Enseignements

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Sujets de Recherche

How individuals can generate collective intelligence / implementation of behavioral sciences in marketing, on talent development and innovation, Retailing and Marketing Strategy, Consumer Behavior, Social Marketing

Dr Adilson Borges is the Dean and Executive Director of Rennes School of Business. He is the former Chief Learning Officer of Carrefour and the former IRC Professor of Marketing at Neoma Business School in France. Adilson holds a Ph.D. in Marketing, and he has more than 25 years experience with executive education, business transformation and innovation, working and teaching in many different countries like the USA, France, Brazil and China, among others. Adilson also serves on the board of the Academy of Marketing Science and the GSV Workforce Insight Board.

Adilson’s research appears in numerous academic journals like the Journal of Marketing, Journal of Consumer Psychology, Marketing Letters, as well as in books, chapters and case studies.

Find all our programs :

Bachelor Master of Science Master in Management GDBA EMBA